The more complex and extensive your media plans get the harder it can be to differentiate one row for the rest. Color coding provides your team with the visual cues necessary to call out items, differentiate mediums, and create a generally tidier plan.
Bionic has introduced a way for you to incorporate a little color to your plan.
Just select the lines you want (incorporating filters may be helpful here, too).
Press the Color button (paint bucket icon) and select a color of the 15 available options.
When you are done, your color coded plan can help to identify key attributes that are important to you. Finding that one placement to edit in a sea of dozens, or even hundreds is now easier and reviewing your plan is more insightful.