In the Ad Serving section, you can define the default Ad Server to connect this campaign to.
Default Ad Server: Select a default ad server from the list and enter the Advertiser ID and Campaign ID.
If the ad server has not been setup, go to Market Performance Management to get instructions for the ad server you need to setup.
Clickthrough URL: Select whether the Landing Page URL or Google Analytics Tracking URL should be used as the Clickthrough URL in the Placement Import files for DCM or Sizmek.
Next Step: Campaign Settings - Task Columns